make your customer feel understood
 

Using campaign monitor, custom automation and data point tools, we create email campaigns that are more relevant, arrive at the right time and are truly personalised. Instead of being flooded with unwanted promotions, customers receive tailored recommendations and content that match their interests and needs, making the inbox experience more useful and less cluttered— resulting in higher engagement.

Description: Email interactions customised to your preferences and website behavior.

Problem: Generic emails get lost within inboxes and are seen as cold and irrelevant.

Solution: Custom-built data sets and email automation generated from registration date, preferences and website behavior.

Based upon user registration data (including country, specialism etc.) and tracked website activity including resources downloaded, videos watched and registered events, we built personalised emails that were relevant and targeted to each user's interests. Each email was delivered in a seamless, timely manner via pre-built automation logic and key data triggers.

The end result was an increase in engagement and website traffic, with aspirations to develop this further in the future.
 

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